The project itself :
Project Overview
Following Stukent's acquisition of BusinessU, the organization began consolidating two learning platforms — Mimic App and CTE — into a single ecosystem. While both products shared similar functionality, they operated independently with different workflows and user experiences.
Problem:
Mimic App and CTE operated as separate platforms with overlapping functionality, resulting in fragmented experiences, duplicate workflows, and growing maintenance complexity.
Goal:
Create a unified platform experience by migrating Mimic App functionality into CTE while minimizing disruption and establishing a scalable foundation for future growth.
My role:
Lead Product Designer responsible for UX strategy, migration planning, and workflow alignment across Student, Instructor, and Admin experiences.
Scope:
2 Platforms: Mimic App → CTE
3 User Types:
Student · Instructor · Admin
12-Month Migration:
Phased consolidation strategy
Cross-Functional Team:
Product · Engineering · UX · Stakeholders
